Together with PHD, we want to look beyond the basics and explore other tools for both analysis and optimisation.” Tobias Oskarsson, Digital Acquisition Manager, Trygg-Hansa

PHD Sweden has been the insurance giant’s media agency for the past three years.

Adam Fors, CEO of PHD Sweden commented: “We are very pleased that we gained confidence in continuing our cooperation with Trygg-Hansa. They have a very knowledgeable team, we love to challenge them and help them develop – that is why we create phenomenal things together. Trygg-Hansa is at the forefront of digital marketing and is one of the Swedish companies most knowledgeable in their work with Google’s platforms.”

Oskarsson of Trygg-Hansa explains: “We require more of Google’s marketing offering than many other companies do. Together with PHD, we want to look beyond the basics and explore other tools for both analysis and optimisation. Therefore, continuing our cooperation with PHD became a natural choice as they are highly competent and helps us challenge the status quo.”

The original article was authored by Hanna Frick and written in Swedish for DagensMedia.se