PHD Spain pushes for New Business with arrival of Maria Crespo

As Business Development Manager, Maria Crespo joins Javier Zorita (Business Development Director) to create a dynamic and formidable team, charged with strengthening the New Business area. The team’s main function will be the execution and leadership of competitive pitches, alongside the other key areas of the New Business process.

Maria Crespo arrives at PHD after four years in Chile, working first as Account Supervisor, and later in the Strategy and Product department at Havas Media Chile, collaborating on brands including Latam Airlines, BBVA, Scotiabank, Danone, Movistar, Santander and Grupo Mars. Maria then moved to become Account Director at Media Interactive – a digital agency acquired by Omnicom Latam Group two years ago – managing brands including Porsche Chile Group (Audi, Volkswagen and Skoda), Levis, Dockers and Banco Estado.

Maria has developed her professional career both client- and agency-side, and also has an Advertising and Public Relations degree and a Masters in Marketing Management. Prior to her time in London and Chile, she worked in Spain in the Marketing department of Louis Vuitton Iberia (Spain, Portugal and Morocco).

Maria believes “teamwork, good humour, respect and positivity are fundamental to success.” In her new Business Development role she hopes: “to continue learning and growing as part of the team, to be able to contribute experiences from other markets and, of course, gain new clients and make PHD grow.”