Guest contributor, Rob Hannam, PHD UK’s media planner looks at what’s been happening this week, in Media Insider.

Wouldn’t it be great if we knew we were going to get ill before it happened? Well Google have begun development on a pill that they hope will detect upcoming heart-attacks and cancers, making the conditions easier to combat, and potentially avoiding them altogether.

Soon your phone won’t need to leave your pocket, even when charging. A joint-venture by two California-based tech companies aspires to make everyday appliances such as refrigerators, washing machines, and microwaves, into wireless charging points, beaming Wi-Fi style energy directly to your phone and other portable devices.

Remember how great digital picture frames were? No? Well, a fledgling San Francisco based startup plans on breathing a new lease of life to the otherwise short-lived technology, by giving them the ability to learn preferences and display the most relevant pictures based on the season, weather, and even the location.