This year’s not-for-profit BrainScape conference in Dubai will be developed around the insights and foresights of experts and futurists featured in PHD’s latest book Merge, looking at how the world will have progressed in 25 to 35 years.

The event will host speaker sessions with founder of 31Flavas and global chief creative officer of Unlockd and Edison X Jonathan Oliver, author, alchemist, catalyst and founder of the Envisioners Dave Coplin and chief operating officer of the Dubai Future Foundation Dr Noah Raford, as well as a Q&A panel discussion with all the speakers, ending with lunch and any pre-scheduled interviews.

As we spend an increasing amount of time in the virtual world, machines will become even more embedded in our lives. Machine intelligence will reach the sentience point while enhancing what humans can achieve. This edition of BrainScape is dedicated to the art of anticipation, detecting and working with the most meaningful trends, making the right bets and aligning ourselves, our organizations and our resources to be better prepared to capitalize on what the future holds by future-proofing strategies and practices.

Launched in 2010 by PHD UAE, the BrainScape series developed with the simple objective of stimulating innovation among the communications industry. This half day conference brings international best practice and thought-leadership from around the globe to help clients, employees and business partners enhance the quality of their planning and prepare them for what lies ahead in the future.

Over the years, the series of events has proven its popularity among the industry at large, welcoming an audience upwards of 300 delegates and world-renowned speakers such as MIT Media Lab’s Kevin Slavin, the IPA’s Nigel Gwilliam, Professor Michio Kaku, the FT’s Tim Harford, Wired Magazine’s editor David Rowan, and techno-philosopher Jason Silva, among others.

For those who are interested in attending, please register free on the event site: https://brainscape.phdmedia.com/home.