Jamie knows how to structure and execute performance marketing activity with exceptional results which will truly benefit our clients’ businesses.”  Jon Kershaw (Managing Director, PHD Manchester)

PHD has announced the appointment of Jamie Lyons to Head of Performance in Manchester, a brand new role in its expanding northern office.

Lyons joins from iProspect Manchester where he ran the Arcadia account and sat on the board in the capacity of client leadership director.

This appointment is the latest senior position in the Manchester office announced by managing director Jon Kershaw after he joined PHD from Havas last year. Lyons will work across Manchester’s entire client base including AG Barr and Manchester City Football Club.

Kershaw said: “We are delighted to have Jamie on board as we plan to significantly grow our offering in Manchester in 2018 and Jamie will play a large role in that change. With Jamie’s entrepreneurial approach and in-depth understanding of the digital media landscape he knows how to structure and execute performance marketing activity with exceptional results which will truly benefit our clients’ businesses.”

Lyons said of his appointment: “I am thrilled to be joining PHD with its fantastic planning reputation. I’m really looking forward to working on some exciting brands and with their growth plans for this year. This is a very exciting time to be joining the team in Manchester.”

This article was authored by Rebecca Levy and originally appeared in The Drum