In the last week we’ve seen the iconic NME close its print title to go online only, we’ve celebrated International Women’s Day and watched Elon Musk talk Mars travel at SXSW.
HEADLINES
- Many brands chose to mark #InternationalWomensDay, including KFC which changed its logo to ‘Claudia Sanders’ for a day to celebrate its female workers
- Snapchat is testing a new tagging feature, akin to Instagram, which lets users tag people in their stories, and Facebook Messenger Lite launches video chat
- Reuters has announced the launch of Lynx Insight, its new AI tool for journalism
INSIGHTS
- Viewing habits across Netflix reveals the majority of users watch content on their TVs
- A look at how brands can resonate in the future with consumers in a screen-less environment
- Forrester reports that brands will invest more of their budgets into Voice Search in the future, benefitting the likes of Amazon
COOL
- Technology is bringing out the big kid in us all, as Google allows us to experience Disney parks in Street View, as well as Mario in Google Maps
- Unilever has trialled facial recognition technology in stores to assess the effectiveness of its retail activity
- Jurassic World Alive is going to be released soon and will be similar to Pokémon Go, but with dinosaurs
DEEP READS
- Brian Solis discusses the importance of Customer Experience
- Research shows people on Twitter are much more likely to share false news, rather than retweeting the truth
- The inventor of the world wide web Tim Berners-Lee calls for greater regulation of the big tech firms, to combat the concentration of ideas being shared