PHD is excited to be in a probono partnership with not-for-profit organisation, The Pinnacle Foundation to launch their new brand identity. The Pinnacle Foundation provides sponsorship, mentoring and opportunities to young LGBTIQ+ Australians to assist them with realising their full potential and overcoming challenges arising from their identity.<\/p>\n
PHD is responsible for the media planning and implementation of the campaign which places The Pinnacle Foundation scholars as the face of the campaign. The Pinnacle Foundation aims to raise $100,000 in donations which will go towards providing multi-year scholarships nationally to students aged between 17 and 26 at public higher education institutions. To donate to the cause click here<\/a>.<\/p>\n Special shout out to Mani Marimuthu who has been the driving force behind executing this campaign.<\/p>\n The campaign launches on the 12th<\/sup> June.<\/p>\n Credits<\/p>\n Client: Julian De Bortoli, Chief Marketing Officer, The Pinnacle Foundation<\/p>\n Creative Agency: SDWM<\/p>\n Media Agency: PHD<\/p>\n","protected":false},"excerpt":{"rendered":" PHD is excited to be in a probono partnership with not-for-profit organisation, The Pinnacle Foundation to launch their new brand identity. The Pinnacle Foundation provides sponsorship, mentoring and opportunities to young LGBTIQ+ Australians to assist them with realising their full potential and overcoming challenges arising from their identity. PHD is responsible for the media planning […]<\/p>\n","protected":false},"author":31,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[493],"tags":[234,1908,658,627,1907],"class_list":["post-22256","post","type-post","status-publish","format-standard","hentry","category-news","tag-advertising","tag-mani-marimuthu","tag-phd-australia","tag-phd-media","tag-pinnacle-foundation"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/posts\/22256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/comments?post=22256"}],"version-history":[{"count":0,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/posts\/22256\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/media?parent=22256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/categories?post=22256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/tags?post=22256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}