{"id":23646,"date":"2022-04-04T01:07:19","date_gmt":"2022-04-04T00:07:19","guid":{"rendered":"https:\/\/staging.phdmedia.com_\/australia\/?p=23646"},"modified":"2022-04-04T02:06:05","modified_gmt":"2022-04-04T01:06:05","slug":"phd-takes-swisse-wellness-media-account","status":"publish","type":"post","link":"https:\/\/www.phdmedia.com\/australia\/phd-takes-swisse-wellness-media-account\/","title":{"rendered":"PHD takes Swisse Wellness media account"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>PHD Melbourne has been appointed to the Swisse Wellness media account, effective immediately.<\/p>\n<p>The agency, which was appointed without a formal pitch, will be responsible for all media\u00a0strategy, planning and investment. The account was formally held by independent agency, Noisy Beast.<\/p>\n<p>Swisse Wellness, founded in Melbourne more than 50 years ago, has grown into one of Australia\u2019s leading premium wellness solutions providers.<\/p>\n<p>The win continues to strengthen PHD Australia\u2019s commitment to working with notable and iconic local brands.<\/p>\n<p>Swisse Wellness owner, H&amp;H Global, marketing director \u2013 ANZ, Kerrie Wade: \u201cThe appointment of PHD is an exciting and logical step for Swisse and we are already seeing the benefits of our collaboration. We are looking forward to a great partnership.\u201d<\/p>\n<p>PHD Melbourne managing director, Simon Lawson: \u201cWe\u2019re excited to formally announce our partnership with Swisse Wellness. They\u2019re a quintessential Melbourne brand and we\u2019re looking forward to using our challenger brand thinking to help them continue to grow.&#8221;<\/p>\n<p>&nbsp;<\/p>\n<p>Article originally published on <a href=\"https:\/\/www.adnews.com.au\/news\/phd-takes-swisse-wellness-media-account\">AdNews<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; PHD Melbourne has been appointed to the Swisse Wellness media account, effective immediately. The agency, which was appointed without a formal pitch, will be responsible for all media\u00a0strategy, planning and investment. The account was formally held by independent agency, Noisy Beast. Swisse Wellness, founded in Melbourne more than 50 years ago, has grown into [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[493],"tags":[],"class_list":["post-23646","post","type-post","status-publish","format-standard","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/posts\/23646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/comments?post=23646"}],"version-history":[{"count":0,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/posts\/23646\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/media?parent=23646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/categories?post=23646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phdmedia.com\/australia\/wp-json\/wp\/v2\/tags?post=23646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}