{"id":22569,"date":"2021-07-22T14:34:31","date_gmt":"2021-07-22T14:34:31","guid":{"rendered":"https:\/\/staging.phdmedia.com_\/china\/phd-collects-an-amazing-26-shortlists-for-mm-global-awards-2021\/"},"modified":"2021-10-08T10:30:51","modified_gmt":"2021-10-08T10:30:51","slug":"phd-collects-an-amazing-26-shortlists-for-mm-global-awards-2021","status":"publish","type":"post","link":"https:\/\/www.phdmedia.com\/china\/phd-collects-an-amazing-26-shortlists-for-mm-global-awards-2021\/","title":{"rendered":"PHD collects 26 shortlists at the M&amp;M Global Awards 2021"},"content":{"rendered":"<p>The PHD network has received a phenomenal 26 shortlist in the 32<sup>nd<\/sup>\u00a0M&amp;M Global Awards, improving on last year\u2019s nominations count. In 2020, PHD and Touch\u00e9! won <a href=\"https:\/\/www.phdmedia.com\/phd-and-touche-win-grand-prix-agency-of-the-year-and-network-of-the-year-at-the-mm-global-awards-2020\/\" target=\"_blank\" rel=\"noopener\">the Grand Prix, Agency of the Year and Network of the Year<\/a> at the awards.<\/p>\n<p>PHD\u2019s nominations span 14 categories, including Best Campaign led by Data, Best Communication Strategy, Best Integrated Campaign, and The Collaboration Award. In the Best Campaign led by Traditional Media category, PHD has secured five out of the nine campaigns shortlisted.<\/p>\n<p>The M&amp;M Global Awards reward the best-in-class in international media and marketing. The categories focus on work in the industry from sectors ranging from finance and FMCG to automotive and sport, campaigns based around media channels, successful partnerships, communication strategies, and social impact.<\/p>\n<p><strong>PHD\u2019s 2021 M&amp;M Global Awards Shortlists<\/strong><\/p>\n<p><strong>Best Campaign Driven by a Low Budget<\/strong><\/p>\n<ul>\n<li>\u2018Ladies, Rule the Road\u2019, Touch\u00e9! Canada for Can-Am On-Road<\/li>\n<li>\u2018Reimagining the future of STEM\u2019, PHD Australia for Australia\u2019s Women in STEM Ambassador<\/li>\n<\/ul>\n<p><strong>Best Campaign for Automotive<\/strong><\/p>\n<ul>\n<li>\u2018Dealership Done Digital\u2019, Touch\u00e9! Canada for Volkswagen<\/li>\n<li>\u2018ID.3 \u2013 Eating Pollution\u2019, PHD UK for VW ID.3<\/li>\n<li>\u2018Ladies, Rule the Road\u2019, Touch\u00e9! Canada for Can-Am On-Road<\/li>\n<\/ul>\n<p><strong>Best Campaign for Entertainment<\/strong><\/p>\n<ul>\n<li>\u2018Bringing Entertainment Home\u2019, PHD UK for Warner Bros. UK<\/li>\n<\/ul>\n<p><strong>Best Campaign for Financial &amp; Utility Services<\/strong><\/p>\n<ul>\n<li>\u2018Addressing the \u201cNo Fixed Address\u201d problem\u2019, PHD UK for HSBC UK<\/li>\n<\/ul>\n<p><strong>Best Campaign for Technology &amp; Telecommunications<\/strong><\/p>\n<ul>\n<li>\u2018Hum to Search\u2019, PHD US for Google Search<\/li>\n<\/ul>\n<p><strong>Best Campaign for Tourism &amp; Travel<\/strong><\/p>\n<ul>\n<li>\u2018Vacation Intervention\u2019, Sid Lee Media Canada for Air Transat<\/li>\n<\/ul>\n<p><strong>Best Campaign led by Content<\/strong><\/p>\n<ul>\n<li>\u2018Continental Cook Up\u2019, PHD Australia for Continental<\/li>\n<li>\u2018Reimagining the future of STEM\u2019, PHD Australia for Australia\u2019s Women in STEM Ambassador<\/li>\n<\/ul>\n<p><strong>Best Campaign led by Data<\/strong><\/p>\n<ul>\n<li>\u2018Dealership Done Digital\u2019, Touch\u00e9! Canada for Volkswagen<\/li>\n<li>\u2018Ladies, Rule the Road\u2019, Touch\u00e9! Canada for Can-Am On-Road<\/li>\n<\/ul>\n<p><strong>Best Campaign led by Talent<\/strong><\/p>\n<ul>\n<li>\u2018Continental Cook Up\u2019, PHD Australia for Continental<\/li>\n<li>\u2018Year in Search\u2019, PHD US for Google Search<\/li>\n<\/ul>\n<p><strong>Best Communication Strategy<\/strong><\/p>\n<ul>\n<li>\u2018Ladies, Rule the Road\u2019, Touch\u00e9! Canada for Can-Am On-Road<\/li>\n<li>\u2018Vacation Intervention\u2019, Sid Lee Media Canada for Air Transat<\/li>\n<\/ul>\n<p><strong>Best Campaign led by Traditional Media<\/strong><\/p>\n<ul>\n<li>\u2018Hum to Search\u2019, PHD US for Google Search<\/li>\n<li>\u2018ID.3 \u2013 Eating Pollution\u2019, PHD UK for VW ID.3<\/li>\n<li>\u2018Operation Support Local\u2019, PHD Toronto for Scotiabank<\/li>\n<li>\u2018Vacation Intervention\u2019, Sid Lee Media Canada for Air Transat<\/li>\n<li>\u2018Year in Search\u2019, PHD US for Google Search<\/li>\n<\/ul>\n<p><strong>\u00a0B<\/strong><strong>est Integrated Campaign<\/strong><\/p>\n<ul>\n<li>\u2018Power Further, Together\u2019, PHD Global Business for The North Face<\/li>\n<\/ul>\n<p><strong>Best Tactical Campaign Response to COVID-19<\/strong><\/p>\n<ul>\n<li>\u2018Bringing Entertainment Home\u2019, PHD UK for Warner Bros. UK<\/li>\n<li>\u2018Can-Am Therapy\u2019, Touch\u00e9! Canada for Can-Am Off-Road<\/li>\n<\/ul>\n<p><strong>The Collaboration Award<\/strong><\/p>\n<ul>\n<li>\u2018Let\u2019s Melbourne Again\u2019, PHD Australia for Let\u2019s Melbourne Again<\/li>\n<\/ul>\n<p>For the second year in a row, the winners of the M&amp;M Global Awards will be announced in a virtual ceremony, taking place on Thursday 16 September 2021.<\/p>\n<p>See the full list of 2021 M&amp;M Global shortlists <a href=\"http:\/\/festivalofmedia.com\/the-mmg-2021-shortlist\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The PHD network has received a phenomenal 26 shortlist in the 32nd\u00a0M&amp;M Global Awards, improving on last year\u2019s nominations count. In 2020, PHD and Touch\u00e9! won the Grand Prix, Agency of the Year and Network of the Year at the awards. PHD\u2019s nominations span 14 categories, including Best Campaign led by Data, Best Communication Strategy, [&hellip;]<\/p>\n","protected":false},"author":100036,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[496],"tags":[12,552,570,619,1977,616,610,1978,1973],"class_list":["post-22569","post","type-post","status-publish","format-standard","hentry","category-news","tag-awards","tag-mm-global-awards","tag-phd-australia","tag-phd-canada","tag-phd-global-business","tag-phd-uk","tag-phd-us","tag-sid-lee-media","tag-touche-canada"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/posts\/22569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/users\/100036"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/comments?post=22569"}],"version-history":[{"count":0,"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/posts\/22569\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/media?parent=22569"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/categories?post=22569"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phdmedia.com\/china\/wp-json\/wp\/v2\/tags?post=22569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}