{"id":20321,"date":"2019-01-17T13:47:40","date_gmt":"2019-01-17T13:47:40","guid":{"rendered":"https:\/\/staging.phdmedia.com_\/india\/skoda-in-association-with-phd-media-and-bloombergquint-launches-pursuits-by-skoda\/"},"modified":"2019-01-17T16:21:28","modified_gmt":"2019-01-17T16:21:28","slug":"skoda-in-association-with-phd-media-and-bloombergquint-launches-pursuits-by-skoda","status":"publish","type":"post","link":"https:\/\/www.phdmedia.com\/india\/skoda-in-association-with-phd-media-and-bloombergquint-launches-pursuits-by-skoda\/","title":{"rendered":"\u0160KODA, in association with PHD Media and Bloomberg|Quint, launches &#8216;Pursuits by \u0160KODA&#8217;"},"content":{"rendered":"<p>PHD India and \u0160KODA have partnered with Bloomberg|Quint, India\u2019s leading financial and business news organisation, to produce \u2018Pursuits by \u0160KODA\u2019, a series highlighting journeys of individuals with remarkable achievements across various sectors. The 10-episode series will be launched and augmented on bloombergquint.com and both brands&#8217; respective social media channels.<\/p>\n<p>The series, which airs exclusively on bloombergquint.com, will capture stories of individuals who, in pursuit of their dreams, embarked on an unconventional journey and achieved something worthwhile. For the first time ever, \u0160KODA will travel across the length and breadth of India, to tell their protagonists\u2019 stories in a never-seen-before manner. The series also breathes new life into the art of storytelling with crisp content, and excellent visuals.<\/p>\n<p>&#8216;Pursuits&#8217; will tell the exceptional stories of artists and activists, storytellers and curators of music, entrepreneurs and creators of change. Identified by Bloomberg|Quint after extensive research and thought, these unconventional talents who share common values of being different and making a difference in their respective fields, will have their moments of well-deserved glory. Matt and Namrata, Founders of Blue Tokai Coffee; theater personality Roysten Abel; movie director Sriram Raghavan; and many more will be featured.<\/p>\n<p>Jyoti Bansal, CEO of PHD India, said of the partnership, \u201cIn the spirit of finding a better way for \u0160KODA to build deeper engagement with its customers,\u00a0present and potential, PHD identified \u2018Pursuits\u2019 \u2013 great stories of people who are \u2018driven\u2019 in different ways to realise their true potential. The premise is so fitting to what \u0160KODA stands for and we are looking forward to creating a property which will set new standards.\u201d<\/p>\n<p><iframe loading=\"lazy\" title=\"Sponsored: Pursuits By Skoda | Episode 1 Blue Tokai\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/uEa1WGNm2RY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Speaking about the launch of Pursuits, Mr. Anil Uniyal, CEO at Bloomberg|Quint said, \u201cWe are elated to bring to India an all new storytelling experience with &#8216;Pursuits&#8217;. The series, much like our partner \u0160KODA is all about standing out, setting new standards, and raising the bar for excellence. The idea behind &#8216;Pursuits&#8217; resonated with common values shared by all partners, and we look forward to the success of the show.\u201d<\/p>\n<p>Tarun Jha, Head of Marketing &amp; Product, \u0160KODA Auto India Pvt. Ltd. said, \u201cStorytelling is a part of \u0160KODA\u2019s global communication strategy. We look at human stories with elements of endeavour, dedication and achievement. The concept of \u2018Pursuits by \u0160KODA\u2019 fits this requirement beautifully and we are very happy to bring it to life.\u201d<\/p>\n<p>\u2018Pursuits by \u0160KODA\u2019 promises to be a personal account of individuals that goes beyond the basic information available about a person on the internet, and will engage with the audience to highlight what makes these people who they are, what shapes them and how their minds work.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PHD India and \u0160KODA have partnered with Bloomberg|Quint, India\u2019s leading financial and business news organisation, to produce \u2018Pursuits by \u0160KODA\u2019, a series highlighting journeys of individuals with remarkable achievements across various sectors. The 10-episode series will be launched and augmented on bloombergquint.com and both brands&#8217; respective social media channels. The series, which airs exclusively on [&hellip;]<\/p>\n","protected":false},"author":100061,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[492,496,500],"tags":[680,589,538,99],"class_list":["post-20321","post","type-post","status-publish","format-standard","hentry","category-all-news","category-news","category-the-work","tag-automotive","tag-phd-apac","tag-phd-india","tag-work"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/posts\/20321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/users\/100061"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/comments?post=20321"}],"version-history":[{"count":0,"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/posts\/20321\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/media?parent=20321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/categories?post=20321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phdmedia.com\/india\/wp-json\/wp\/v2\/tags?post=20321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}