{"id":878,"date":"2021-10-21T14:42:49","date_gmt":"2021-10-21T13:42:49","guid":{"rendered":"https:\/\/staging.phdmedia.com_\/manchester\/?p=878"},"modified":"2021-12-14T14:43:46","modified_gmt":"2021-12-14T14:43:46","slug":"phd-uk-wins-grand-prix-at-media-week-awards-2021","status":"publish","type":"post","link":"https:\/\/www.phdmedia.com\/manchester\/2021\/10\/21\/phd-uk-wins-grand-prix-at-media-week-awards-2021\/","title":{"rendered":"PHD UK wins Grand Prix at Media Week Awards 2021"},"content":{"rendered":"<p>PHD UK was one of the biggest winners at the prestigious Media Week Awards 2021, taking home six awards, including the coveted Grand Prix for their British Heart Foundation campaign.<\/p>\n<p>The Media Week Awards 2021 returned as an in-person event for the first time since the pandemic with more than 850 guests at Grosvenor House, London. The awards celebrated the best campaigns, collaborations, agencies and teams over the past 12 months.<\/p>\n<p>PHD UK\u2019s winning campaigns showcased their work with The British Heart Foundation, Volkswagen, HSBC and Diageo. The British Heart Foundation\u2019s \u2018The ad break we never expected to be in\u2019 campaign was PHD\u2019s big winner of the night bringing home two Gold and the Grand Prix award for the most successful individual campaign of the year.<\/p>\n<p>The British Heart Foundation had no plans to advertise during Euro 2020, but following the shocking collapse of Danish footballer, Christian Eriksen, their collaboration with PHD UK across an intense three days created and delivered a powerful contextual media moment that produced 58,000 more potential life-savers who could make a difference when the unexpected happens.<\/p>\n<p><strong>GOLD Awards winners:<\/strong><\/p>\n<ul>\n<li>Media Idea \u2013 Under \u00a3250K\u00a0for \u2018The ad break we never expected to be in\u2019 (The British Heart Foundation)<\/li>\n<li>Small Collaboration \u2013 Under \u00a3250K\u00a0for \u2018The ad break we never expected to be in\u2019 (The British Heart Foundation)<\/li>\n<li>Media Idea \u2013 \u00a3250K to \u00a31M\u00a0for \u2018VW ID.3 \u2013 Eating Pollution\u2019 (Volkswagen)<\/li>\n<\/ul>\n<p><strong>SILVER Award winner:<\/strong><\/p>\n<ul>\n<li>Media Idea \u2013 \u00a3250K to \u00a31M\u00a0for \u2018Addressing the \u2018No Fixed Address\u2019 Problem\u2019 (HSBC)<\/li>\n<\/ul>\n<p><strong>BRONZE Award winner:<\/strong><\/p>\n<ul>\n<li>Media Idea \u2013 Over \u00a31M\u00a0for \u2018#LOOKSLIKEGUINNESS (Diageo)<\/li>\n<\/ul>\n<p><strong>GRAND PRIX Media Week Awards 2021 winner:<\/strong><\/p>\n<ul>\n<li>\u2018The ad break we never expected to be in\u2019 (The British Heart Foundation)<\/li>\n<\/ul>\n<p>See the full list of Media Week Awards 2021 winners\u00a0<a href=\"https:\/\/www.mediaweekawards.co.uk\/results-2021\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PHD UK was one of the biggest winners at the prestigious Media Week Awards 2021, taking home six awards, including the coveted Grand Prix for their British Heart Foundation campaign. The Media Week Awards 2021 returned as an in-person event for the first time since the pandemic with more than 850 guests at Grosvenor House, [&hellip;]<\/p>\n","protected":false},"author":100173,"featured_media":879,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[78,7],"tags":[],"class_list":["post-878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-award-wins","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PHD UK wins Grand Prix at Media Week Awards 2021 - PHD Media Manchester<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.phdmedia.com\/manchester\/2021\/10\/21\/phd-uk-wins-grand-prix-at-media-week-awards-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PHD UK wins Grand Prix at Media Week Awards 2021 - PHD Media Manchester\" \/>\n<meta property=\"og:description\" content=\"PHD UK was one of the biggest winners at the prestigious Media Week Awards 2021, taking home six awards, including the coveted Grand Prix for their British Heart Foundation campaign. 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