PHD Group has started the year on a high note after winning agency and individual accolades at the Google Performance Honours End of Year Awards Ceremony in Melbourne last week. The awards recognised the achievements of the very best of more than 60 Search and YouTube marketing agencies across Australia and New Zealand.
PHD Group’s Search team, consisting of Nick Sadler, Cheyenne Welham, Max Massia, Victor Peinado, Eben Weng and Cindy Lavado impressed the judges with their skill and talent taking home the Q4 Performance Audience Award. The team was also a finalist in four other categories including Agency of the Quarter as well as Agency of the Year – the only New Zealand agency to be nominated for this category.
PHD Group’s digital prowess was recognised with the agency winning the Q4 YouTube Knowledge award. The team was also a finalist for YouTube Agency of the Year. Digital stars Tara Ahmed, Nidhi Raniga and Jono Joseph each won Q4 ‘YouTube All Star’ titles for their impressive contributions to their clients’ campaigns. As part of the prize, they will travel to the Google HQ in Mountain View, California to spend time learning more from the global Google team. They join an already large PHD Group contingent of Alex Crossan, Anh Nguyen and Laine Yeager who will also be attending the exclusive training session after winning Q3 ‘YouTube All Star’ awards in 2018.
PHD Group chief technology officer Christophe Spencer, says the award wins and nominations demonstrate PHD’s best-in-class search and digital expertise.
“The Performance Honours is a fantastic platform to reward agencies from all over Australasia who excel throughout the year. We are thrilled to be recognised at both an agency and individual level particularly when there was a large and talented pool of competition. We’re extremely proud of Tara, Nidhi and Jono and the SEM and digital teams for their achievements,” said Spencer.
The Performance Honours program was started by Google to bring together leading agencies and professionals, across Australia and New Zealand, to be recognised for exceptional work in Performance advertising. PHD Group has consistently achieved success at these Google Honours Finals. In addition to the aforementioned awards, PHD collected awards in Automation, Doubleclick AAA GMS and Doubleclick AAA LCS, and won eight individual awards including Guru of the Year, Performance Megastar and YouTube All Star in 2018.