PHD Media Worldwide > News > PHD International’s media planner Shona Read shares this week’s “Inspiration Points”
November 26 2014

PHD International’s media planner Shona Read shares this week’s “Inspiration Points”


PHD International’s media planner Shona Read looks at what has been inspiring people this week;

“Whatever the mind of man can conceive and believe, it can achieve.” – Napoleon Hill


  • How do we save the world? – From the pale blue dot to Atlas, how do we act as one in a state of crisis?
  • TED talk of the week – Researcher Patti Maes and one of her pupils display how an innovative and cost effective prototype of the Sixth Sense could change our daily functioning
  • What Do We Do With All This Big Data –  Susan Etlinger, a data analyst, questions the ethics behind the way data is used to tell a story and how we are storytellers can be more effective in  the stories we tell using data, brought to you by TED
  • What do you see when you look up? – By looking at a time-lapse of air-traffic, we can see our skies from a different perspective



  • Desert Island podcast of the week – This week’s castaway is singer-songwriter Lily Allen – her thoughts on writing with honesty and integrity… “or else what’s the point?”
  • TED podcast of the week – Quiet – How do we quieten our busy lives? Time for introspection and cloud-watching.




In-space Manufacturing: This week saw the ISS make history with the first object to be 3D printed in space – the implications for furthering space exploration are extremely promising. (see main picture)


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