This story was first published on The News PK.
PHD Pakistan has successfully taken on the digital marketing duties for Unilever Pakistan after a highly fought pitch process spanning from November 2014. PHD Pakistan was awarded the Digital contract for their Home Care and Personal Care segments which consists of 10 brands including Surf Excel, Fair and Lovely, Ponds and Vaseline.
Speaking at the news break on the win, Susana Tsui, the CEO for PHD Asia Pacific said “It’s always wonderful news to hear of our partners gaining fresh ground with our global clients. UL is at the core centre of our focus and we are extremely excited to add PHD Pakistan to the Unilever partner network. Unilever is the most prestigious of our businesses and we fully support the Pakistan operations with knowledge, technical skills training and sharing of global Unilever practices.”
This win adds Unilever Pakistan to PHD’s global family which currently handles Unilever in the USA, Europe, Asia and the Pacific belts.
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