Avril has over sixteen years’ experience working in leading advertising, marketing, digital, integrated, PR and media agency environments.
2000 Avril started her career in leading digital communications agency Deepgroup, first as part of the PR team at Relish before being promoted to be the group’s PR and marketing manager, overseeing the PR activities of Deepend and Glue London.
2002 After a brief spell travelling in Australia, she moved to leading consultancy Frank PR to work on a wide range of consumer clients across beauty, fashion, entertainment and health.
2003 She returned to the creative agency world, joining Campaign’s ‘Agency of the Decade’ HHCL/Redcell, to manage their PR….
2005 …before spending three years as PR and communications manager of TBWA\London, where she made some iconic ads even more famous.
2008 Next she moved to iris Worldwide as Global PR Director, servicing 22 offices in 15 countries. She worked closely with the regional CEO’s, planning corporate communications and strategy development.
2010 Avril joined PHD as Worldwide PR and Communications director…
2013 …before being promoted to Worldwide Marketing and Communications Director, responsible for providing leadership and strategic direction for key marketing, PR and communication initiatives, across the network’s 80+ offices.
2015 Her proudest professional moment is seeing PHD named Campaign’s Media Network of the Year.