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Shift | A Marketing Rethink

PHD Media Worldwide > Shift | A Marketing Rethink

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Advancements in data and technology, combined with the disruption of a global pandemic, have radically reorganized the world of marketing communications. From how people are consuming media and the techniques used to engage with them, to how we in marketing actually work together.

As an industry, it is important that we try to get ahead of the change and stop just responding to it. To think longer term. To start building the future, today.

This is the ambition of Shift.

Shift takes a look at where we have just been and where we are heading.

Bringing together the opinions of many of the leaders across the world of marketing communications with exclusive research, Shift offers an informed view of what lies ahead to help us to prepare.

Shift sets out to genuinely help marketers, and their agencies, rethink marketing for tomorrow, today.

Extraordinary interviews with extraordinary marketing leaders.

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Karine Courtemanche, CEO Canada

PHD Canada

James Hawkins, CEO APAC

PHD APAC

Carolina Solanilla, CEO LATAM

PHD LATAM

Ian Clarke, EMEA President

PHD EMEA

Kate King, Worldwide Chief Talent Officer

PHD Worldwide

Hanna Lubin, Global Strategy Director

PHD Global Business

Christian Nickerson, Analytics Director

PHD Global Business

Imran Mair, Operations Associate Director

PHD Global Business

Jacob Knox-Hooke, Digital Operations Director and DEI Lead

PHD Global Business

Danielle Matthee, Activation Director

PHD Global Business

Patrick Ryan, Worldwide Chief Commercial Officer

PHD Worldwide

Avril Canavan, Worldwide Chief Marketing & Communications Officer

PHD Worldwide

Toby Hack, CEO Global Business

PHD Global Business

Mark Holden, Worldwide Chief Strategy Officer

PHD Worldwide

Philippa Brown, Worldwide CEO

PHD Worldwide

We’re a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands.

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Chapters

Chapter one

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Chapter two

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Chapter 3

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Chapter four

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Chapter five

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Chapter six

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What’s your innate strength?

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