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July 13 2017

This Week in Digital



  • Snapchat’s ‘Paperclip’ tool means you can send links to friends and their ‘Backdrop’ feature allows you to add patterns to the background of a Snap, and Voice Filters
  • People can now use photos and videos to reply to Instagram Stories
  • Amazon’s Alexa passes 15,000 skills as users are encouraged to publish a skill in exchange for an Echo Dot.  Samsung is also building an AI-powered speaker to take on the Amazon Echo and Google Home
  • A number of Google updates including Blocks, the company’s newest VR app, designed to make it easy for people to make 3D objects quickly, Ad Sense Native ads that appear in the same style ad serving website and plans to fund a new software project that will automate writing local news


  • The IAB releases its new Mobile In-App Ad Spec to help creators streamline the build process
  • ComScore is the first to receive ABC certification for video viewability measurement
  • Everything we know about Google’s upcoming smartphone, the Pixel 2, as well as a preview of Microsoft’s new Windows 10



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