This story was first published by Marketing Magazine
Touché!PHD has been named Marketing Magazine’s Agency of the Year Canada 2014!
There is no doubt that 2014 was Touché!PHD’s biggest year yet. It landed two national clients—Desjardins and Metro—and boosted its revenue by 47% over the previous year. Including the 30 staff added to a new office in Toronto, the agency doubled its size, to 110 heads from 55, in 24 months. Standout campaigns from Canadian Tire and its affiliate, Sport Chek, Société de l’assurance automobile du Québec (SAAQ) and Les Producteurs de lait du Québec were showered with awards: a silver at the Festival of Media in Rome, a gold at the Internationalist Awards in New York and 14 golds and a Best of Show at Marketing’s Media Innovation Awards in Toronto.
Karine Courtemanche, Touché!PHD president, has said “There’s no way creativity can make up for a lack of excellence in the nuts and bolts of our business.”
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