PHD announces the appointment of Jeremy Pounder to lead Discovery, PHD UK\u2019s tech, insight and marketing science team.<\/p>\n
Pounder, who has over 20 years of media agency experience, joins from Mindshare where he was most recently Director of Futures. He has also previously worked at Starcom MediaVest and MEC.<\/p>\n
Reporting to PHD UK\u2019s chief strategy office Mike Florence, Pounder will be responsible for setting the direction and shape the future of PHD\u2019s planning, overseeing marketing science, audience insights, data, tech and ad ops.<\/p>\n
Pounder said \u201c\u2018PHD\u2019s planning heritage is without doubt second to none. So the opportunity to shape the next stage of its evolution through cutting-edge insights, marketing science, data & tech was simply too good to turn down. The Discovery team has a fantastic range of talent and I\u2019m very much looking forward to helping them reach the next level.\u201d<\/p>\n
Michael Florence, CSO said, \u201cWith Jeremy\u2019s wealth of experience, his understanding of media, audiences, insight and tech will help us to fast forward next-generation, audience-centric work.<\/p>\n
We\u2019re delighted that Jeremy is on board to ensure Discovery continues to be a centre for marketing excellence in both audience insights and digital connections.\u201d<\/p>\n
In parallel with Pounder\u2019s appointment, PHD has also promoted its head of Ad Ops, Meena Patel to Head of Data and Tech Strategy. She will report directly to Pounder.<\/p>\n","protected":false},"excerpt":{"rendered":"
PHD announces the appointment of Jeremy Pounder to lead Discovery, PHD UK\u2019s tech, insight and marketing science team. Pounder, who has over 20 years of media agency experience, joins from Mindshare where he was most recently Director of Futures. He has also previously worked at Starcom MediaVest and MEC. Reporting to PHD UK\u2019s chief strategy […]<\/p>\n","protected":false},"author":30,"featured_media":21705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[494,501],"tags":[],"class_list":["post-21704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-people-global"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts\/21704","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/comments?post=21704"}],"version-history":[{"count":0,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts\/21704\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/media\/21705"}],"wp:attachment":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/media?parent=21704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/categories?post=21704"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/tags?post=21704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}