{"id":23104,"date":"2021-06-18T14:42:10","date_gmt":"2021-06-18T13:42:10","guid":{"rendered":"https:\/\/staging.phdmedia.com_\/united-kingdom\/touche-canada-crowned-most-awarded-agency-at-prix-idea-awards-for-14th-consecutive-year\/"},"modified":"2021-09-27T11:38:03","modified_gmt":"2021-09-27T10:38:03","slug":"touche-canada-crowned-most-awarded-agency-at-prix-idea-awards-for-14th-consecutive-year","status":"publish","type":"post","link":"https:\/\/www.phdmedia.com\/united-kingdom\/touche-canada-crowned-most-awarded-agency-at-prix-idea-awards-for-14th-consecutive-year\/","title":{"rendered":"Touch\u00e9! Canada crowned most awarded agency at Prix ID\u00c9A Awards for 14th consecutive year"},"content":{"rendered":"<h5><strong>Wins coveted Grand Prix for 6<sup>th<\/sup> consecutive yea<\/strong>r<\/h5>\n<p>Touch\u00e9! Canada stole the show at the Prix ID\u00c9A ceremony, scooping up 22 awards, including a coveted Grand Prix for their \u2018Women, rule the road!\u2019 campaign for Can-Am On-Road.\u00a0 In addition to their multiple award wins,\u00a0 Touch\u00e9! were crowned the most awarded agency for the 14<sup>th <\/sup>consecutive year.\u00a0The agency also won six Gold, six Silver, and seven Bronze for their work with clients: Tourism Montr\u00e9al, Sea-Doo, Can-Am, Metro, Transat and National Bank.<\/p>\n<p>The agency\u2019s work with Can-Am earned an impressive nine awards including the Grand Prix, while subsidiary Sid Lee Media scooped five awards across campaigns for National Bank and Transat.<\/p>\n<p>PHD Montreal\u2019s Caroline C\u00f4t\u00e9-Lebeau won Bronze (Strategy) in the Prix de la Rel\u00e8ve (Young Guns) awards, and Touch\u00e9!\u2019s Anais Tessier took Gold (Expertise).<\/p>\n<p>For the full list of Touch\u00e9! Canada award winners, see below:<\/p>\n<p>Can-Am On-Road \u2013\u00a0\u2018Women, rule the road!\u2019<\/p>\n<ul>\n<li>Grand Prix<\/li>\n<li>Gold \u2013 Best Content Creation<\/li>\n<li>Gold \u2013 Best Integrated campaign $100,000\u2013250,000<\/li>\n<li>Gold \u2013 Best Use of Social Media<\/li>\n<li>Bronze \u2013 Best Use of Data &amp; Research<\/li>\n<\/ul>\n<p>Can-Am Off-Road \u2013\u00a0\u2018Can-Am Therapy\u2019<\/p>\n<ul>\n<li>Gold \u2013 Best Integrated campaign over $250,000<\/li>\n<li>Gold \u2013 Best Use of Digital Media<\/li>\n<li>Silver \u2013 Best Content Creation<\/li>\n<li>Silver \u2013 Best Use of Data &amp; Research<\/li>\n<\/ul>\n<p>Tourism Montr\u00e9al \u2013 \u2018Summer relaunch\u2019<\/p>\n<ul>\n<li>Gold \u2013 Best Media Strategy or Creativity in times of COVID-19<\/li>\n<\/ul>\n<p>Metro \u2013 \u2018Merchants Gala 2.0\u2019<\/p>\n<ul>\n<li>Silver \u2013 Best Use of Sponsorship or Brand Integration<\/li>\n<li>Bronze \u2013 Best Content Creation<\/li>\n<li>Bronze \u2013 Best Video<\/li>\n<\/ul>\n<p>Sea-Doo \u2013 \u2018Summer 2020\u2019<\/p>\n<ul>\n<li>Silver \u2013 Best Use of Digital Media<\/li>\n<li>Bronze \u2013 Best Use of Data &amp; Research<\/li>\n<\/ul>\n<p>National Bank \u2013 \u2018Answer Bank\u2019<\/p>\n<ul>\n<li>Silver \u2013 Best Use of Sponsorship or Brand Integration<\/li>\n<li>Bronze \u2013 Best Content Creation<\/li>\n<li>Bronze \u2013 Best Integrated campaign over $250,000<\/li>\n<\/ul>\n<p>Transat \u2013 \u2018Vacation Intervention\u2019<\/p>\n<ul>\n<li>Silver &#8211; Best Integrated campaign over $250,000<\/li>\n<li>Bronze \u2013 Best Use of Display<\/li>\n<\/ul>\n<p>Prix de la Rel\u00e8ve<\/p>\n<ul>\n<li>Gold &#8211; Anais Tessier (Expertise)<\/li>\n<li>Bronze \u2013 Caroline C\u00f4t\u00e9-Lebeau (Strategy)<\/li>\n<\/ul>\n<p>For the full list of Prix ID\u00c9A award winners,\u00a0click here.<\/p>\n<p>The Prix ID\u00c9A competition brings together Quebec\u2019s creative communications industry to celebrate big ideas and quality executions, inspiring excellence across a variety of disciplines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wins coveted Grand Prix for 6th consecutive year Touch\u00e9! Canada stole the show at the Prix ID\u00c9A ceremony, scooping up 22 awards, including a coveted Grand Prix for their \u2018Women, rule the road!\u2019 campaign for Can-Am On-Road.\u00a0 In addition to their multiple award wins,\u00a0 Touch\u00e9! were crowned the most awarded agency for the 14th consecutive [&hellip;]<\/p>\n","protected":false},"author":100036,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1518],"tags":[12,1527,1528,1529,1530,1531],"class_list":["post-23104","post","type-post","status-publish","format-standard","hentry","category-award-wins","tag-awards","tag-phd-canada","tag-phd-montreal","tag-phd-nam","tag-sid-led-media","tag-touche-canada"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts\/23104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/users\/100036"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/comments?post=23104"}],"version-history":[{"count":0,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts\/23104\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/media?parent=23104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/categories?post=23104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/tags?post=23104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}