{"id":84724,"date":"2021-06-14T12:53:03","date_gmt":"2021-06-14T11:53:03","guid":{"rendered":"https:\/\/staging.phdmedia.com_\/?p=84724"},"modified":"2021-06-14T12:53:03","modified_gmt":"2021-06-14T11:53:03","slug":"phd-worldwide-ceo-philippa-brown-discusses-creativity-under-constraint-with-cannes-lions","status":"publish","type":"post","link":"https:\/\/www.phdmedia.com\/united-kingdom\/phd-worldwide-ceo-philippa-brown-discusses-creativity-under-constraint-with-cannes-lions\/","title":{"rendered":"PHD Worldwide CEO Philippa Brown discusses creativity under constraint with Cannes Lions"},"content":{"rendered":"

With Cannes Lions fast approaching, Cannes Media Lions President and PHD’s Worldwide CEO, Philippa Brown shares her personal experience on finding inspiration over the last 12 months.\u00a0<\/span><\/p>\n

A lot happened to creativity over the past year \u2013 both as a concept and as an industry.<\/span><\/p>\n

Creativity has always famously spilt over, if not flooded, the idea of the 9-5 working day. Yet, even the most unpredictable of schedules were turned upside down in 2020 and 2021, as we found ourselves locked down in our homes.<\/span><\/p>\n

Remote working became a necessity rather than a luxury, time zones collided, and what we considered work, play, or chore became entirely inseparable over the course of the pandemic.<\/span><\/p>\n

So, how has Philippa Brown transformed, adapted and survived during COVID-19 to remain creative?<\/strong><\/p>\n

I\u2019ve heard many people quote Dickens\u2019 novel, A Tale of Two Cities, \u201c<\/span>It was the best of times, it was the worst of times<\/span><\/em>.\u201d<\/span><\/p>\n

And you know what? It\u2019s so true.<\/span><\/p>\n

Whilst the pandemic and lockdown have impacted teams\u2019 spontaneous creative thinking, it has allowed for different ways to generate ideas and created a breeding ground for creativity.<\/span><\/p>\n

From my personal experience, there are three things I am now doing differently:<\/span><\/p>\n

Firstly, I\u2019m walking so much more than I ever did and I love it! I walk everywhere and for long periods. When I\u2019m walking, it gives me white space to think and is often when I generate my best ideas. Things around me inspire me, and on many occasions, I\u2019ve come home and scribbled down my thoughts.<\/span><\/p>\n

Secondly, I\u2019ve been dreaming lots more than I ever recall. I now keep a notepad by my bed, and the next morning, I wake up and read my scribbles. There\u2019s often some of my most creative and best thoughts within those scribbles!<\/span><\/p>\n

And finally, learning from my kids who help me creatively. They\u2019ve really inspired me and have generated lots of creative ideas. I can now say I know everything there is to know about TikTok and what\u2019s \u2018cool\u2019 to teenagers these days. Spending so much time with them and sitting down to dinner as a family every day has been great personally, but also for work \u2013 they\u2019ve become my daily research group!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

With Cannes Lions fast approaching, Cannes Media Lions President and PHD’s Worldwide CEO, Philippa Brown shares her personal experience on finding inspiration over the last 12 months.\u00a0 A lot happened to creativity over the past year \u2013 both as a concept and as an industry. Creativity has always famously spilt over, if not flooded, the […]<\/p>\n","protected":false},"author":100154,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[496],"tags":[517,548,1551,1552],"class_list":["post-84724","post","type-post","status-publish","format-standard","hentry","category-our-views","tag-cannes-lions","tag-creativity","tag-jury","tag-phd-worldwide"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts\/84724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/users\/100154"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/comments?post=84724"}],"version-history":[{"count":0,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/posts\/84724\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/media?parent=84724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/categories?post=84724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phdmedia.com\/united-kingdom\/wp-json\/wp\/v2\/tags?post=84724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}