This week’s “our Eye on AI” debates whether a robot can (and did) win a Lion, whether AI can ever be a substitute for a journalist, chef, painter and film director and how AI has saved the general public over $4m in the UK.
- Did a robot win a Lion? Debated during PHD’s session at Lions Innovation, the Grand Prix winner of the Cyber Lions “The Next Rembrandt”, J Walter Thompson Amsterdam for ING, used an algorithm to create a Rembrandt style painting using a multitude of different softwares including facial and brush stroke recognition and a 3D printer to print the final product. Whilst still programmed by a human, is this the start of AI winning awards? Link
- At last week’s Cannes Lions festival, Saatchi’s New Directors Showcase featured an AI-Created Film. Coinciding with the birthday of the “father of AI”, Alan Turing, the agency looked to create a film made by AI which could actually “move” the audience. Link
- Israeli start-up Articoolo has built an algorithm that can generate an article on a topic of your choice. As long as you can sum up your subject concisely (using between two and five words), once you have told the machine how many words you’d like the article to be (max 500), your article can be “written” by AI. Link.
- 19 year old Joshua Browder’s “DoNotPay”, a free “chatbot” style service has helped to appeal over $4m in parking fines in just 21 months with a 64% success rate. Dubbed as “the world’s first robotic lawyer”, the system first works out whether an appeal is possible through a series of simple questions, before taking users step by step through the appeal process. Link.
- Man v machine, an article written by Leo Benedictus for The Guardian asks the question “can computers cook, write and paint better than us?”. Leo looks at each principle in full and compares the results generated by AI with the results generated by humans. Link.
You can read more on PHD’s “Will a robot win a Lion?” panel debate on AdWeek. Find out more about PHD’s latest publication “Sentience: The Coming AI Revolution and the Implications for Marketing” at phdmedia.com