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October 23 2015

PHDownload: Our pick from the world of media


Everything you need to know about what went down in media this week, have fun reading, and don’t be shy to reach out to us!…
Until next week …

PHDownload - social

YouTube Red

Google is rolling out YouTube red – a site wide, ad free subscription with play music…
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PHDownload - digital

Go ahead and give your kid that iPad, just don’t use it as a substitute parent.

It seems like the war on kids with gadgets might be coming to a close as the American Academy of Pediatrics (AAP) has changed its stance on the potential harm smartphones and iPads can do to developing children. Today’s AAP faced with a population of children and adults even more closely tied to their smartphones and tablets — seems to have accepted that mobile devices are nearly ubiquitous and now believes, if handled properly, the mobile screens pose no threat to developing children.
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PHDownload - media

The World’s First Sleeping Billboards

Everyone has things that keep them awake at night with worry. But Hollard Insurance say that when you insure your stuff with Hollard, you’re sure to have a restful sleep – just like their new billboards that go to sleep when the sun goes down! Check it Out, pretty cool!
Watch here

PHDownload - technology

Nike brings to life the Nike Mag from 1989’s Back to the Future Part II

To align with the date in 2015 that Marty & Doc jump to in Back to the Future Part II (October 21st 2015) Nike have announced they will be releasing the Nike Mags featured in their vision of the future, and more than this they’ve confirmed they will be self-lacing as per the film. All the details are in Nike’s announcement. Read more

PHDownload - mobile

Approximately 60% of Apps Don’t Have App-Store Ratings

A successful app can (and should) become the foundation of a brand’s multi-channel strategy. Many apps don’t have ratings although a recent survey suggests it’s a critical consideration for majority of smartphone owners, stating they “usually or always check ratings before downloading an app.” 96% of respondents said they would install 4-star apps and only 15% would consider apps with a two-star average rating. This makes logical sense and parallels the way consumers react to product and service ratings in other categories. Read more

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