Locations

Data Analytics

PHD Media Dominican Republic > Services > Data Analytics

What it is

Data analytics is the application of data science to advance the performance of marketing investment. 

We offer a range of specialist services, from insight generation to querying a cloud environment of unstructured data.

At PHD, we can build bespoke algorithms that score individual audiences on a propensity to convert and then use this as a bid factor within the trading platforms. 

Our extended capabilities include building proprietary algorithms for clients – establishing the value to be reported on the balance sheet – and building a machine learning (ML) capability.

How it leads to growth

At PHD, we pride ourselves on extracting increased value from data to provide a competitive advantage to our clients. We are offering the potential for dramatic increases in efficiency and effectiveness.

Interested in this service?

Other services

Audience Management

Leer más

Commerce Planning and Execution

Leer más

Commerce Strategy

Leer más

Content Development

Leer más

Implementation Planning

Leer más

Inventory Management

Leer más

Investment Planning

Leer más

Measurement and Reporting

Leer más

Media and Ad Operations

Leer más

Media Negotiation, Buying and Bid Management

Leer más

Organizational Consultancy

Leer más

Sponsorship and Partnerships

Leer más

Strategic Planning

Leer más

Technology Consultancy

Leer más

Our work

View all
arrow_downarrow-down2arrow-left-largearrow_leftarrow-right-chevronarrow-right-largearrow-right-linkarrow_rightcrosscross2 mailpersonphonepinAsset 1play2searchsocial-facebooksocial_googleplussocial_instagramsocial_linkedin_altsocial-linkedinsocial_pinterestlogo-twitter-glyph-32social-vimeosocial_youtubetick