Casey Malone (PHD Johannesburg)

Hybrid Strategy Director

Q. What is it like to work at PHD?

It is very fast paced and has a very upbeat and energetic atmosphere. Strategic tools are excellent and allow us to share ideas and receive ideas from across the globe, which is very helpful. Each person plays an important role and you can count on your team.

Q. What does finding a better way mean to you?

This means “doing things differently”

Whether this is with media channels and how we implement ideas or how we choose to present to client. i.e. not in powerpoint but offsite or with video for example.

It also means finding better ways to communicate both with colleagues and clients and finding time saving opportunities.

It means efficiency.

Q. What would you say to someone joining PHD?

Great culture and amazing people. The team is supportive and everyone has one another’s’ back. You can count on your colleagues to jump in and assist wherever possible. Learning opportunities are excellent. There are lots of people in the online field and this creates an environment where we are constantly growing and learning about the next social, programmatic or tech opportunity. The environment is one that does not restrict you and allows you to explore more of your strengths and interests.

Q. What is the best bit about your job?

Seeing strategies come to life and creating excitement with the client. When you see a client excited about growing their brand and your ideas to do so, it really makes the process worthwhile and fulfilling.