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Today, technology is an inseparable part of our lives.

One in five Americans is never offline. Billions more keep their smartphones glued to their sides, 24 hours a day.

But, as both hardware and software become smarter, we will start to move beyond screens. A new paradigm will emerge, which will see our relationship with technology change forever. Virtual assistants will autonomously organise our lives, bots will run businesses and our brains will become super-charged via a connection to the cloud.

 

We will, both virtually and biologically, Merge together.

 

PHD’s latest thought-leadership “Merge” explores a future in which humanity and technology become inextricably linked. Merge addresses the urgent implications for marketing and reveals exciting opportunities for brands.

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The Book

Come the merge, will your head be plugged into The Cloud, or buried in the sand?

The next three decades will be the most technologically disruptive era in human history. Advances in artificial intelligence, combined with radical breakthroughs in hardware, will usher in an era that sounds like science fiction today. Devices will fade away, virtual environments will emerge and super-smart AI assistants will organize our lives and run our businesses. In this new world, our relationship with technology will change forever. We will, both virtually and biologically, Merge together.

Based on exclusive interviews with inspirational business leaders, world renowned academics and pioneering researchers, Merge investigates the five stages of this extraordinary journey. It explores the urgent implications for marketing and reveals exciting new opportunities for brands. Crucially, it identifies what needs to be done today in order to prepare for tomorrow – a future in which humanity and technology become inextricably linked.

Read an excerpt

Find out more about Merge at an Event

Events

Upcoming Events

As PHD takes Merge across the globe, check out our past events and upcoming events to find a Merge presentation near you. You can contact us at any time about our Merge events at merge@phdmedia.com.

See Past Events & Press Mentions

News & Press

Merge News, Press & Interviews

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