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October 22 2021

PHD most shortlisted agency at Festival of Media North America Awards 2021

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The PHD network has picked up a phenomenal 20 shortlists at this year’s Festival of Media North America Awards across work for Google Search, HP, Can-Am, Scotiabank and Volkswagen.

The Awards celebrate the best in class in media and marketing campaigns from agencies, media owners, brands, ad tech and communications specialists.

Touché! Canada’s ambitious campaign to empower women motorcycle riders and increase their reputation is shortlisted in four separate categories: Automotive, Engagement Strategy, Data & Insight, and Digital Platforms.

PHD’s shortlisted campaigns in full are:

Best Campaign for Automotive

Can-Am Therapy (Can-Am Off-Road, Touché! Canada)

Ladies, Rule the Road (Can-Am On-Road, Touché! Canada)

Best Campaign for Technology & Telecommunication

Hum to Search (Google Search, PHD USA)

Best Campaign led by Cause

Scotiabank – Operation Support Local (Scotiabank, PHD Canada)

Best Distribution and Amplification of Content

Can-Am Therapy (Can-Am Off-Road, Touché! Canada)

Operation Puck Drop (Canadian Tire, Touché! Canada)

Best Engagement Strategy

Ladies, Rule the Road (Can-Am On-Road, Touché! Canada)

Best Integrated Campaign

Operation Puck Drop (Canadian Tire, Touché! Canada)

Best Launch or Relaunch Campaign

Hum to Search (Google Search, PHD USA)

Best Response to COVID-19 Campaign

Dealership Done Digital (Volkswagen, Touché! Canada)

Best Use of Data & Insight Award

Bugs Out! (Wilson, Touché! Canada)

Ladies, Rule the Road (Can-Am On-Road, Touché! Canada)

Best Use of Digital Platforms

Bugs Out! (Wilson, Touché! Canada)

Can-Am Therapy (Can-Am Off-Road, Touché! Canada)

Home Studio Project (HP, PHD USA)

Ladies, Rule the Road (Can-Am On-Road, Touché! Canada)

Best Use of Real-Time Marketing

Bugs Out! (Wilson, Touché! Canada)

Best Use of Talent

Home Studio Project (HP, PHD USA)

Year in Search (Google Search, PHD USA)

Best Campaign led by Traditional Media

Operation Puck Drop (Canadian Tire, Touché! Canada)

 

The online interactive ceremony to unveil the winners will take place on Thursday 2 December 2021.

To view the full shortlist, click here.

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