This media weekly we have the first of a two-part special-edition. As we approach the end of 2022, we’re looking to the year ahead with perspectives from our senior leadership across the network and around the world. Joining us in the Media Weekly studio are PHD Worldwide CSO Mark Holden, CEO of PHD Canada Karine Courtemanche, and Toby Hack, CEO of PHD EMEA. They share the key leaps they think marketers will need to make, to get ahead in 2023.
We unpack the need to think about organisational design and how to structure for marketing success; the purpose of purpose following on from the big debates around the topic we’ve seen this year; and the increasing importance of marketing approaches to ESG as we face up to the challenges and opportunities of the year ahead.
The leap into 2023 starts now … enjoy the Media Weekly.