PHD’s agency leadership was recognized at the 2026 M&M Global Awards, with PHD UK CEO Paul Knight named Media Agency Leader and Group Innovation Director Ben Fraser named a Future Media Leader.
Alongside the two leadership awards, PHD earned three campaign trophies and three Highly Commended honors, recognizing work from teams across Spain, Germany, the UK and the US.
PHD Spain won Best Campaign for Automotive for Audi’s ‘The Interview That Never Happened’. PHD UK took home two trophies: Best Campaign Led by Cause for the British Heart Foundation’s ‘In Living Memory’, and Best Campaign Led by Event or Experiential for Kleenex’s ‘Kleenex x Mr Doodle: Turning Media into Accessible Art’.
The M&M Global Awards celebrate and recognize the best media and marketing campaigns worldwide, setting a benchmark for excellence across the industry.
PHD’s full list of winners at the 2026 M&M Global Awards is as follows:
Winners:
- Best Campaign for Automotive: Audi, ‘The Interview That Never Happened’ (PHD Spain)
- Best Campaign Led by Cause: British Heart Foundation, ‘In Living Memory’ (PHD UK)
- Best Campaign Led by Event or Experiential: Kleenex, ‘Kleenex x Mr Doodle: Turning Media into Accessible Art’ (PHD UK)
- Future Media Leader: Ben Fraser, Group Innovation Director (PHD EMEA)
- Media Agency Leader: Paul Knight, CEO (PHD UK)
Highly Commended:
- Best Campaign for Automotive: CUPRA, ‘Crash Text Auto’ (PHD Germany)
- Best Campaign Led by Content: Uber Eats, ‘Build Your Own Super Bowl Commercial’ (PHD USA)
- Best Local Execution of a Brand: Kleenex, ‘Kleenex x Mr Doodle: Turning Media into Accessible Art’ (PHD UK)
For the complete list of winners, click here: M&M Global Winners 2026.
