Mike Cooper, PHD’s worldwide CEO, has been named president of the Media Lions jury for the 2017 Cannes Lions International Festival of Creativity, which will be held June 17-24 in Cannes, France.
The Media Lions are one of several advertising and digital media-related categories recognised at Cannes. The selected group of industry leaders named as Cannes Lions judges are tasked with judging the best work in the world to win the Lions awards, alongside their jury teams.
The Media Lions “celebrate the context of creativity. Entries will need to demonstrate an inspiring and innovative implementation of ideas. That is, work which is enhanced and amplified by a game-changing channel strategy.”
On his appointment as president of the Media Lions jury, Mike said, “Media is increasingly the key to successful consumer engagement. New media technologies are now being seen as more than just about efficiency, but also as a new, dynamic creative canvas. With this in mind, it’s a huge privilege to be heading up the Media Jury this year, and I’m really looking forward to reviewing the best media work in the world with my fellow jurors.”
Jose Papa, managing director of Cannes Lions, said, “We’re delighted to present such a formidable team of Jury Presidents, selected for their razor-sharp skill and experience in their respective disciplines. Each member of this elite industry group knows how to recognise creative excellence, because they’ve been the force behind award-winning work throughout their careers.”
Read more about this year’s Cannes Lions jury presidents here.