This week saw a burst of updates from Facebook as the industry gets to grips with the impact of recent headlines; and a bullish initial valuation from the Spotify IPO provided some positive news for the tech community.
HEADLINES
- Spotify’s IPO got off to a good start despite a challenging climate for tech brands although some investors found its valuation difficult to fathom due to the company’s intangible assets
- Spotify’s first physical product could be on the horizon in the shape of a smart car speaker and of course we hope they continue doing what they are doing with the ’Genius’
- Keen to reassure and restore confidence after the scandal, Facebook launched several initiatives, including a bulk app removal tool, an ‘unsend’ feature for Messenger and closed access to the Instagram API
- YouTube launches TrueView for Reach – a 5 second skippable version
- Elsewhere Twitter is going to refresh users of their ‘rules’; as Snapchat brings back the old chronological timeline for some users
INSIGHTS
- How Alexa is influencing the next generation
- Background knowledge is the reason we will stay ahead of computers (for now)
- Ever wanted to see what other people search for? This Chrome extension is for you
COOL
- Take a tour of Tokyo in 360 degrees
- Manchester City form a partnership with Tinder to promote footballing equality
- Ready Player One recreates 80s TV titles in 8 bit…retro
- Tap Bio lets you link to multiple pages from one account
DEEP READS
- Google used data analytics to predict basketball game outcomes, and inserted the predictions into ads pre-game
- Have we witnessed the death of the newsfeed?
- Influencer marketing evolves as we better grasp the value in these partnerships by giving individuals long-term contracts and a better understanding of KPIs