September 20, 2024
PHD has enjoyed great success at the M&M Global Awards 2024, winning the Campaign of the Year and nine other category trophies – more than any other agency network.
PHD’s biggest winner, announced in a ceremony in London, was ‘Welcome to the Group’, a campaign for Nosotras: Women Connecting by PHD Costa Rica.
The campaign won Campaign of the Year and four categories: Best Campaign for a Specific Audience; Best Campaign Led by Cause; Best Response Campaign; and Best Small Budget Campaign. The campaign was also Highly Commended for Best Communications Strategy.
PHD’s other winners include two awards for ‘Pink Sky Thinking’, a campaign promoting The Barbie Movie, one for ‘If You’re Into It, It’s In The V&A’ for the V&A Museum, and one for British Heart Foundation’s ‘Streams of (Un)consciousness’.
PHD’s wins maintain the agency’s record-breaking awards year, during which it has been named ADWEEK’s Global Media Agency of the Year and topped the WARC Media 100 Rankings for the first time.
PHD also won the Agency Network of the Year crown at 2024 Festival of Media Global Awards.
PHD’s full list of winners at the 2024 M&M Global Awards is as follows:
GRAND PRIX:
- Nosotras: Women Connecting, ‘Welcome to the Group’ (PHD Costa Rica)
WINS:
- Best Campaign for Automotive: Volkswagen Canada, ‘Sans Emission’ (Touché!)
- Best Campaign for Tourism & Travel: V&A Museum, ‘If You’re Into It, It’s In The V&A’ (PHD UK)
- Best Campaign Led by Cause: Nosotras: Women Connecting, ‘Welcome to the Group’ (PHD Costa Rica)
- Best Campaign Led by Traditional Media: The Barbie Movie, ‘Pink Sky Thinking’ (PHD UK)
- Best Response Campaign: Nosotras: Women Connecting, ‘Welcome to the Group’ (PHD Costa Rica)
- Best Small Budget Campaign: British Heart Foundation, ‘Streams of (Un)consciousness’ (PHD UK)
- Best Small Budget Campaign: Nosotras: Women Connecting, ‘Welcome to the Group’ (PHD Costa Rica)
- Best Campaign for a Specific Audience: Nosotras: Women Connecting, ‘Welcome to the Group’ (PHD Costa Rica)
- The ROI Award: The Barbie Movie, ‘Pink Sky Thinking’ (PHD UK)
HIGHLY COMMENDED:
- Best Campaign Led by Cause: Dove, ‘Cost of Beauty’ (PHD Canada)
- Best Campaign Led by the Creative Idea: Volkswagen Canada, ‘Sans Emission’ (Touché!)
- Best Communications Strategy: Nostotras: Women Connecting, ‘Welcome to the Group’ (PHD Costa Rica)
- Best Integrated Campaign: V&A Museum, ‘If You’re Into It, It’s In The V&A’ (PHD UK)
For the complete list of winners, click here: M&M Global Awards 2024 winners.